It’s that time again; time to start thinking about weaving those current events into next month’s content marketing strategy. June is especially exciting for those of you who like those offbeat “holidays” dedicated to not-so-serious topics. But not to worry, there are a few of the more traditionally significant dates too. There’s something for everyone, [...]

Deleting cookies? Not today! Forgive the pun, couldn’t resist… A few weeks ago, we launched our monthly content ideas post for May.  In the piece, we suggested indulging in some tasty content marketing in honor of International No Diet Day. Well, today is #NoDietDay and here at Cypress North we practice what we preach.  The [...]

About a year ago, Facebook rolled out a new feature called “unpublished” posts (or dark posts) that gave advertisers the ability to create posts on a Facebook Business page that fans wouldn’t see unless they were included in the targeted audience group. Advertisers could allocate a certain budget towards the unpublished post, which would then [...]

Working current events and pop culture into your company’s communications is an easy and relevant way to engage your audience. Last month, we gave you a few ideas for implementing some fitting subjects into your content marketing strategy… as promised, here are some suggestions for weaving timely trends into your plan for May: Holidays International No [...]

Sigh. To think that there was once a time that Custom Reports in Google Analytics didn’t exist seems hard to fathom today. We leverage Google Analytics custom reports on a daily basis .. and you should too. Earlier this year Google released Solutions Gallery, their recommended list of dashboards, reports and advanced segments. If you [...]